Pricing

Flexible Plans For Businesses And Agencies

Choose direct business support or the Google Ads Agency Operating System for MCC and CID workflows, client approvals, audits, reports and subscriptions.

Business buyers

Start with a clear launch path.

Compare Starter, Growth and Business Pro by setup effort, reporting rhythm and Google Ads workflow before creating an account.

Compare business plans

Agency teams

See operating-system pricing fast.

Review included clients, CID limits, MCC support, approvals, audits and reporting without mixing agency needs into business plans.

Compare agency plans

For Businesses

Simple entry points outside, deeper options inside the client dashboard.

Start with a clear trial path, keep ad spend separate, and only move into a bigger build when the business needs a fuller marketing system.

Starter and Growth

14-day free trial

Try the dashboard and workflow before committing to a monthly plan.

No upfront friction

No setup fee

Starter and Growth stay simple so a business can begin without a large first invoice.

Business Pro

Guided launch buildout

A larger first month for clients who want the first working system built with them.

START HERE

Starter

$897/mo

Audit, focused landing page, Google Ads launch kit, monthly health monitoring, and a simple client dashboard.

No setup fee
14-day free trial
Basic monthly audit
Focused landing page
Google Ads launch kit
Monthly health monitor

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Basic Audit

Website status
Google Ads readiness
Landing page readiness
Tracking status
Speed and basic technical checks
Basic keyword readiness
Basic negative keyword coverage
Simple account health score

Basic Monthly Report

Ad spend
Clicks
Conversions if tracking is active
Cost per conversion if available
Website health summary
Lead dashboard summary
3 next actions

Launch Kit

Basic campaign draft
Basic keyword set
Basic negative keyword set
Basic location targeting
Ad copy draft
Client approval before launch
Launch support if the account is ready

MOST BALANCED

Growth

$1,497/mo

No setup fee 14-day free trial

Best value without upfront setup cost.

Start with a 14-day trial, no setup fee, a 3-5 page site refresh, managed light Google Ads, lead tracking, email follow-up, and monthly reporting.

No setup fee
14-day free trial
Standard monthly audit
3-5 page refresh
Managed Ads light
Lead tracking

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View full plan details

Standard Audit

Everything in Basic Audit
Campaign structure review
Keyword structure review
Negative keyword review
Tracking health
Lead tracking status
Budget pacing
Landing page conversion readiness

Standard Monthly Report

Everything in Basic Monthly Report
Impressions
CTR
Average CPC
Conversion rate if available
Campaign summary
Budget spent vs planned
Leads recorded

Managed Light

Basic monthly optimisation
Search terms review once per month
Negative keyword suggestions once per month
Budget pacing review once per month
Ad copy review once per month
Client approval before major changes
No daily management
No advanced weekly reports

BUSINESS PRO

Business Pro

$2,997 setup + $2,497/mo

Guided launch buildout Fit check before billing

For teams that want LeadGenBud to build the first working system with them: site remake, local service pages, tracking, CRM light, reporting workspace, and offer or booking flows.

Guided launch buildout for businesses that want LeadGenBud to build the first working system with them: website remake, local pages, tracking, reporting workspace, and offer or booking flow.

Full website remake
Local service pages
Advanced Ads support
Weekly Ads report
CRM light
Offer generators

Choose Business Pro

View full plan details

Detailed Weekly Audit + Monthly Detailed Audit

Campaign health score
Tracking health
Spend pacing
Conversion movement
CPA movement
CTR movement
Keyword issues
Negative keyword opportunities

Weekly Google Ads Report + Detailed Monthly Report

Spend
Clicks
Impressions
CTR
CPC
Conversions
CPA
Budget pacing

Advanced Ads Support

Weekly optimisation review
Weekly search terms review
Negative keyword suggestions
Campaign structure recommendations
Budget pacing alerts
Ad copy improvement suggestions
Conversion tracking health checks
Client approval before major changes

Compare what is included

Feature	Starter	Growth	Business Pro
Monthly price	897 AUD/month	1,497 AUD/month	2,497 AUD/month
Setup price	No setup fee	No setup fee	2,997 AUD setup
Trial path	Plan review before checkout	14-day free trial	Fit check before billing
Website support	Focused landing page	3-5 page refresh	Full website remake + local pages
Google Ads support	Launch Kit	Managed Light	Advanced Ads Support
Audit level	Basic Audit	Standard Audit	Detailed Weekly Audit + Monthly Detailed Audit
Report level	Basic Monthly Report	Standard Monthly Report	Weekly Google Ads Report + Detailed Monthly Report
Report frequency	Monthly	Monthly	Weekly + monthly
Campaign drafts	1 draft/month	2 drafts/month	4 drafts/month
Search term review	Monthly basic	Monthly	Weekly
Negative keyword suggestions	Basic	Monthly	Weekly
Budget pacing	Monthly basic	Basic pacing	Advanced pacing alerts
Lead tracking	Basic	Included	Included
CRM light	No	No or optional	Included
Local pages	No	No	Included
Offer generator	No	Email follow-up included	Included
Client dashboard	Included	Included	Advanced dashboard
Approval workflow	Included	Included	Included
Recommended ad spend	Up to 1,500 AUD/month	Up to 3,000 AUD/month	Up to 6,000 AUD/month

Starter

Monthly price: 897 AUD/month
Setup price: No setup fee
Trial path: Plan review before checkout
Website support: Focused landing page
Google Ads support: Launch Kit
Audit level: Basic Audit
Report level: Basic Monthly Report
Report frequency: Monthly
Campaign drafts: 1 draft/month
Search term review: Monthly basic
Negative keyword suggestions: Basic
Budget pacing: Monthly basic
Lead tracking: Basic
CRM light: No
Local pages: No
Offer generator: No
Client dashboard: Included
Approval workflow: Included
Recommended ad spend: Up to 1,500 AUD/month

Growth

Monthly price: 1,497 AUD/month
Setup price: No setup fee
Trial path: 14-day free trial
Website support: 3-5 page refresh
Google Ads support: Managed Light
Audit level: Standard Audit
Report level: Standard Monthly Report
Report frequency: Monthly
Campaign drafts: 2 drafts/month
Search term review: Monthly
Negative keyword suggestions: Monthly
Budget pacing: Basic pacing
Lead tracking: Included
CRM light: No or optional
Local pages: No
Offer generator: Email follow-up included
Client dashboard: Included
Approval workflow: Included
Recommended ad spend: Up to 3,000 AUD/month

Business Pro

Monthly price: 2,497 AUD/month
Setup price: 2,997 AUD setup
Trial path: Fit check before billing
Website support: Full website remake + local pages
Google Ads support: Advanced Ads Support
Audit level: Detailed Weekly Audit + Monthly Detailed Audit
Report level: Weekly Google Ads Report + Detailed Monthly Report
Report frequency: Weekly + monthly
Campaign drafts: 4 drafts/month
Search term review: Weekly
Negative keyword suggestions: Weekly
Budget pacing: Advanced pacing alerts
Lead tracking: Included
CRM light: Included
Local pages: Included
Offer generator: Included
Client dashboard: Advanced dashboard
Approval workflow: Included
Recommended ad spend: Up to 6,000 AUD/month

Business plan FAQ

Short answers for the most common pricing questions.

Does the monthly fee include Google Ads spend?

No. Google Ads spend is paid directly to Google. LeadGenBud fees cover the platform, setup, support, reporting and campaign workflow.

Can I upgrade later?

Yes. You can upgrade from your dashboard when your business is ready for deeper support.

Can I downgrade?

Yes. Downgrades usually apply from the next billing cycle. Some advanced features may stop after downgrade.

Are results guaranteed?

No. Results depend on budget, competition, offer, website quality and market demand. LeadGenBud helps create a clearer and more structured marketing system.

What is the best plan to start with?

Starter is best for a simple entry point. Growth is best for most businesses that want active monthly improvement. Business Pro is best for businesses ready for a fuller system.

Google Ads results depend on budget, market demand, website quality, competition, offer strength and tracking accuracy. LeadGenBud provides structure, reporting and campaign support, but does not guarantee leads, revenue or ROAS.

Google Ads Agency Platform

Manage every Google Ads client, campaign, approval, audit and report from one secure dashboard.

Most agencies charge clients hundreds or thousands per month for Google Ads management. LeadGenBud Agency is priced as a fraction of the operational value agencies can resell, while helping them keep the majority of the margin.

Agency Starter

$497 AUD/month

For freelancers and small agencies managing up to 3 low-budget Google Ads clients.

Clients: 3 included
CIDs: 3
MCC: 1 MCC
Extra clients: $99/mo
Audit: basic
Report: basic
Ad spend: 1,000 AUD / client / month

View full plan details

Agency dashboard
Client profiles
Company questionnaire
MCC / CID manager
Campaign draft builder
Trial campaign preview
Positive & negative keywords
Location radius & negative zones
Daily / weekly / monthly budget manager
Approval workflow

Start with Starter

Agency Core

$897 AUD/month

For small agencies managing up to 5 Google Ads clients.

Clients: 5 included
CIDs: 5
MCC: 1 MCC
Extra clients: $199/mo
Audit: standard
Report: standard
Ad spend: 3,000 AUD / client / month

View full plan details

Everything in Starter
Google Ads trial generator
Standard monthly audit
Standard monthly report
Budget pacing
Basic optimisation suggestions
Basic performance evolution
Client approval queue
Report history
Audit history

Choose Core

Recommended

Agency Growth

$1,997 AUD/month

For growing agencies managing up to 10 clients with audits, reports and optimisation tools.

Clients: 10 included
CIDs: 10
MCC: 1 to 2 MCC accounts
Extra clients: $249/mo
Audit: detailed
Report: detailed
Ad spend: 5,000 AUD / client / month

View full plan details

Everything in Core
Detailed monthly audit
Weekly summary report
Detailed monthly report
AI report summary
Search terms analyser
Negative keyword suggestions
Budget pacing alerts
Broken URL alerts
Campaign health score

Choose Growth

Agency Pro

$4,897 AUD/month

For established agencies managing up to 20 clients with advanced reporting, alerts and optimisation.

Clients: 20 included
CIDs: 20
MCC: Multi-MCC
Extra clients: $349/mo
Audit: advanced
Report: very detailed
Ad spend: Up to 150,000 AUD / month

View full plan details

Everything in Growth
Advanced audit
Very detailed reports
White-label reports
Advanced optimisation suggestions
Search terms intelligence
Negative keyword automation recommendations
Disapproved ads alerts
Anomaly detection
Conversion tracking health

Choose Pro

Agency Prestige

$8,997 AUD/month

For high-volume agencies managing up to 40 clients with premium reporting and advanced monitoring.

Clients: 40 included
CIDs: 40
MCC: Advanced Multi-MCC
Extra clients: $499/mo
Audit: premium
Report: executive
Ad spend: Up to 300,000 AUD / month

View full plan details

Everything in Pro
Premium audit
Executive reports
Full white-label
Advanced client portal branding
Priority sync
Advanced anomaly detection
Forecasting
Competitor ad angle notes
Location profitability mapping

Contact Sales

Optional Add-Ons

Premium service layers for agencies that need deeper audits, richer reporting, AI recommendations, white-label delivery or multiple MCC structures.

Detailed Audit Pack

$199 AUD / client / month

Detailed Google Ads audit with account health score, tracking health, campaign structure score, keyword quality, and priority action plan.

Advanced Reporting Pack

$149 AUD / client / month

Detailed monthly report, weekly performance summary, 7/30/90 day trends, top keywords, wasted spend, and plain-English strategic summary.

AI Optimisation Pack

$299 AUD / client / month

Search terms analyser, keyword suggestions, budget adjustment suggestions, ad copy suggestions, and AI strategic summary. All recommendations are approval-gated.

Conversion Protection Pack

$249 AUD / client / month

Broken URL alerts, disapproved ads alerts, conversion tracking health, spend spike alerts, CPC anomaly alerts, and campaign anomaly detection.

White Label Agency Pack

$499 AUD / month

Branded agency reports, agency logo and colors, client portal branding, email template branding, PDF branded reports, and white-label client access.

Multi-MCC Pack

$599 AUD / month

Multiple MCC support, MCC filtering, MCC level reporting, permissions by MCC, multi-account sync, and advanced CID grouping.

Agency Plan Comparison

Feature	Starter	Core	Growth	Pro	Prestige
Monthly price	$497 AUD	$897 AUD	$1,997 AUD	$4,897 AUD	$8,997 AUD
Included clients	3	5	10	20	40
Extra client price	$99 AUD	$199 AUD	$249 AUD	$349 AUD	$499 AUD
CID limit	3	5	10	20	40
MCC support	1 MCC	1 MCC	1 to 2 MCC accounts	Multi-MCC	Advanced Multi-MCC
Recommended ad spend	1,000 AUD / client / month	3,000 AUD / client / month	5,000 AUD / client / month	Up to 150,000 AUD / month	Up to 300,000 AUD / month
Audit level	Basic	Standard	Detailed	Advanced	Premium
Report level	Basic	Standard	Detailed	Very detailed	Executive
Optimisation level	Manual	Basic	Advanced	Advanced	Premium
White-label	No	No	No	Yes	Yes
Approval workflow	Yes	Yes	Yes	Yes	Yes
AI summaries	No	No	Basic	Advanced	Premium
Search terms analyser	No	No	Yes	Yes	Yes
Negative keyword suggestions	Basic	Basic	Advanced	Advanced	Advanced
Anomaly alerts	No	No	No	Yes	Yes
Conversion tracking health	Basic	Basic	Basic	Advanced	Advanced
Team roles	Basic	Basic	Basic	Advanced	Advanced
Priority support	No	No	No	No	Yes

Agency Starter

Monthly price: $497 AUD
Included clients: 3
Extra client price: $99 AUD
CID limit: 3
MCC support: 1 MCC
Recommended ad spend: 1,000 AUD / client / month
Audit level: Basic
Report level: Basic
Optimisation level: Manual
White-label: No
Approval workflow: Yes
AI summaries: No
Search terms analyser: No
Negative keyword suggestions: Basic
Anomaly alerts: No
Conversion tracking health: Basic
Team roles: Basic
Priority support: No

Agency Core

Monthly price: $897 AUD
Included clients: 5
Extra client price: $199 AUD
CID limit: 5
MCC support: 1 MCC
Recommended ad spend: 3,000 AUD / client / month
Audit level: Standard
Report level: Standard
Optimisation level: Basic
White-label: No
Approval workflow: Yes
AI summaries: No
Search terms analyser: No
Negative keyword suggestions: Basic
Anomaly alerts: No
Conversion tracking health: Basic
Team roles: Basic
Priority support: No

Agency Growth

Monthly price: $1,997 AUD
Included clients: 10
Extra client price: $249 AUD
CID limit: 10
MCC support: 1 to 2 MCC accounts
Recommended ad spend: 5,000 AUD / client / month
Audit level: Detailed
Report level: Detailed
Optimisation level: Advanced
White-label: No
Approval workflow: Yes
AI summaries: Basic
Search terms analyser: Yes
Negative keyword suggestions: Advanced
Anomaly alerts: No
Conversion tracking health: Basic
Team roles: Basic
Priority support: No

Agency Pro

Monthly price: $4,897 AUD
Included clients: 20
Extra client price: $349 AUD
CID limit: 20
MCC support: Multi-MCC
Recommended ad spend: Up to 150,000 AUD / month
Audit level: Advanced
Report level: Very detailed
Optimisation level: Advanced
White-label: Yes
Approval workflow: Yes
AI summaries: Advanced
Search terms analyser: Yes
Negative keyword suggestions: Advanced
Anomaly alerts: Yes
Conversion tracking health: Advanced
Team roles: Advanced
Priority support: No

Agency Prestige

Monthly price: $8,997 AUD
Included clients: 40
Extra client price: $499 AUD
CID limit: 40
MCC support: Advanced Multi-MCC
Recommended ad spend: Up to 300,000 AUD / month
Audit level: Premium
Report level: Executive
Optimisation level: Premium
White-label: Yes
Approval workflow: Yes
AI summaries: Premium
Search terms analyser: Yes
Negative keyword suggestions: Advanced
Anomaly alerts: Yes
Conversion tracking health: Advanced
Team roles: Advanced
Priority support: Yes

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